| "> | | | | then it will be given a low ranking and no accessibility. |
| Visualize this: Youâre driving to a | | | | If this is the case for people with the gift of sight, |
| friendâs place which has no road signs or | | | | imagine the plight of millions of visually challenged |
| distinct land markers. Your chances of finding this | | | | visitors who would want to access and locate |
| friendâs place without someone or GPS to | | | | content on your site. |
| direct you are probably none. Furthermore, should | | | | An accessible Web site provides assistance in |
| you be expected to find this same place in darkness, | | | | communicating effectively with the widest audience |
| giving up to head home might not seem like a bad | | | | by flattening roadblocks in interaction. All it requires of |
| idea, right? | | | | the Web site owners is to follow Best Practices in |
| A Web site works similarly: if there are no clear | | | | site and content design principals to make the Web |
| directions on how to navigate through the site or it | | | | site easily reachable for all. |
| has poor visual cues on how to convey the content, | | | | |